Break out of the stealth mode mindset! The right conversation with the right clinician can save you months of time and cash burn.
Here’s the first in a series of #LightboardWednesday videos, exploring why medical device startups wait (too long!) to engage clinicians. Advice to break free from stealth mode traps:
⦿ It’s not too early: Focus on the problem, not the solution.
⦿ You are ready: Identify the right advisors and use learning prototypes.
⦿ Conquer fear: Be bold! You’re developing a breakthrough innovation!
We’ll dig into these and other topics in future Lightboard Wednesday videos.
The jump cuts save several minutes – let me know in the comments if you’re interested in seeing the full-length video.
How did sharing with clinicians sooner help your startup?